Resources "Case Studies"
US-based IT Services Client’s Digital Capabilities Transformed with a Niche Digital Centre
Client Overview
Our client is a US-based IT services provider, a leader and the largest systems integrator for a prominent technology platform. They specialize in providing technology solutions for mid and large organizations, with a focus on workflow optimization and AI process implementations.
- Industry: IT Services
- Client Location: US
- Client Target Market: Global
- Dedicated Team Location: India
Challenges/Scenario
The client, a leading IT services provider, was looking to significantly enhance their digital marketing capabilities. They wanted to add additional capacity to their existing in-house to handle the growing demands of their business. The client organization was growing fast and they needed a partner to collaborate with their in-house marketing team and setup a scalable dedicated team, to support the in-house team.
Our Role & Approach
Understanding the client’s unique challenges and requirements, we set up a niche and high capabilities digital center. This center comprised a team of digital experts responsible for managing the client’s digital strategy and operations. We followed a systematic approach to manage the digital center, delivering the project at 50% cost as the US.
Outcomes
Setup a dedicated team of digital experts of 12 experts
Expertise in areas of creative thought process, branding and more
Creativity skills in areas of video, graphics, and content
Technical skill in web development
Significant increase in brand outreach across the target audience
Significant 60% cost savings
Outcomes
Setup a dedicated team of digital experts of 12 experts
Expertise in areas of creative thought process, branding and more
Creativity skills in areas of video, graphics, and content
Technical skill in web development
Significant increase in brand outreach across the target audience
Significant 60% cost savings